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Behavioral Economics in Supply Chain Management: Encore Presentation

September 13, 2022

1:00 PM CT

Supply chain organizations can no longer use historic run rates as the basis for production, procurement and demand planning. As a result, many industry professionals are scrambling to get a read on what's really happening in the market. This presentation explores recent advances in behavioral economics that are providing a host of powerful new insights and mitigate common problems.

Topic Areas

Procurement, Planning, Demand Driven

Certification Maintenance

Qualifies for Certification Maintenance

Learn why it's essential to measure and mitigate unconscious biases and heuristics in order to avoid trading one problem for another. Note: This session originally aired as part of the 2021 ASCM CONNECT Annual Conference. If you received maintenance points for attending the original session, you do not qualify for additional points.


Jonathon Karelse

Jonathon Karelse

Chief Executive Officer, NorthFind Management

Jonathon Karelse is CEO of NorthFind Management, where uses the latest best practices to improve supply chain operations by leveraging people, processes and tools. He is pioneering the idea that behavioral economics is the next big opportunity for organizational planning.

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